An interesting modelling and marketing
Wednesday, March 5th, 2008Internet conveniency brought by Ebay, Youtube and other E-shopping facilities, have enriched ways how people live, trade and marketing. They have more choice, more creativity, and more self-centered which I mean less leashed by big brands or totalitarian values. It would be ambiguous, risky, fun and influentical.
This is accordingly the first Taobao (similar to Ebay) small store owner modelling her merchandise women’s lingerie and accessories. Here is the link http://auction1.taobao.com/auction/item_detail-db1-0ceafa400651ee345fa87e4738b52a79.jhtml. Have a look if you are interested.
I have to say, the pictures are bold and sexy, though the marketing is absolutely a success and has increased sales. My feeling is, any doubts about certain product are cleared once see it put on a real people rather than a small picture on its packaging.
However, I am not totally optimistic about hugging this bold modelling or sex sale. China is still a traditional country in bones despite many aspects are westernized. I am not sure if her modelling marketing conflicts any regulations, which could bring her trouble, since recently the government uses heavy punishment towards porn related acts.




